Affiliate Partners

We invite publishers, streamers, affiliates and marketing partners to join our affiliate programme and build a reliable revenue channel together. We focus on clear commercial terms, straightforward tracking and hands-on support so our partners can grow traffic and earnings in a compliant, UK-facing environment.

Programme purpose

Our affiliate programme is designed to reward partners for introducing real players and driving sustainable customer value. We work with a wide range of partners — from content sites and social creators to comparison platforms and influencers — and aim to convert engaged audiences into long-term customers while maintaining responsible marketing standards.

Partnership benefits

We offer a pragmatic partner package that supports both newcomers and established affiliates. Benefits include flexible commercial models, a dedicated contact for account management, timely revenue reporting and localisation resources tailored for UK traffic. Partners also gain access to promotional materials and creative updates to keep campaigns fresh.

Commission structure

We provide flexible commission options to match different traffic types and partner goals. Available models include revenue-share, CPA and hybrid arrangements, with performance-based tiering for longer-term partnerships. Commercial terms are agreed during onboarding and can be reviewed as campaigns scale.

Tracking and reporting

We prioritise transparent tracking and clear reporting. Partners receive access to a secure dashboard with conversions, player activity and revenue breakdowns. Regular statements are available and we aim for prompt reconciliation to help you monitor campaign performance and optimise channels in near real time.

Marketing tools and support

Our marketing toolkit covers creative banners, landing pages, deep links and pre-set tracking URLs to simplify campaign setup. We provide UK-localised assets and compliance guidance for responsible marketing. Technical support is available during onboarding, and ongoing help comes from your affiliate contact for creative refreshes and optimisation tips.

Long-term cooperation

We take a partnership approach: regular performance reviews, open contract discussions and the option to adapt commercial terms as volumes grow. Our focus is on stable, long-term relationships rather than one-off campaigns. Where appropriate, we discuss bespoke incentives or bespoke reporting to match partner needs.

If you would like to discuss opportunities or request partner terms, contact our affiliate team at [email protected] and we will respond promptly.